To those of you who know Craig Mod, he needs no introduction. For those folks out there who don’t know who Craig Mod is, I will do my best to explain. Craig Mod is a writer, designer, publisher and developer currently residing in Tokyo, Japan. He is co-author, designer and publisher of Art Space Tokyo, and founder of PRE / POST Books.

Craig has co-founded and developed a number of other projects including;, Hitotoki, Everymoment Now and Buzztracker. Craig speaks and writes frequently on the future of books and media. His essay: Books in the Age of the iPad is just one example. I first saw Craig’s work back in 2004 while I was living in Japan. Kuhaku published by Chin Music Press, was featured on the blog of Jean Snow. Kuhaku, designed by Craig was an inspiration, because at the time few publishers were employing such attention to detail to design and materials.

Video: A moment with Craig Mod in Spitalfields, London.

​“The books we make now need to last 50, 60 even 100 years…”

Craig had flown into London from Tokyo for the DO lectures held in Wales, where he was speaking on the 19th September. Given Craig’s reputation in the publishing world, his insightful and in depth knowledge of books and design in general, meeting up with Craig was an opportunity not to be passed upon. After firing off a few emails to Tokyo, we finally met up outside Spitalfields Market in London (1) and headed for Brick Lane (2) to talk about books and record an interview. Over coffee at the The English Restaurant on Brushfield Street, Craig revealed that he was heading out of Tokyo to Palo Alto, California to work with Flipboard. The video above is the result of our meeting and discussion on publishing.


      1. Spitalfields is a former parish in the borough of Tower Hamlets, in the East End of London, near to Liverpool Street station and Brick Lane. The Liberty of Norton Folgate and the neighbouring Liberty of the Old Artillery Ground were merged into Spitalfields in 1921. The area straddles Commercial Street and is home to many markets, including the historic Old Spitalfields Market, founded in the 17th century, Sunday UpMarket, and the various other Brick Lane Markets on Brick Lane and Cheshire Street. Petticoat Lane Market lies on the area’s south-western boundaries.
      2. Brick Lane is a street in the London Borough of Tower Hamlets, in the East End of London. It runs from Swanfield Street in the northern part of Bethnal Green, crosses Bethnal Green Road, passes through Spitalfields and is linked to Whitechapel High Street to the south by the short stretch of Osborn Street. Today, it is the heart of the city’s Bangladeshi-Sylheti community and is known to some as Banglatown. It is famous for its many curry houses.